The Pros and Cons of Custom VS Template Website Design
Mobile App Development Agency
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When it comes to designing a website, there are two main options: custom design and template design. Each approach has its own advantages and disadvantages, and the choice ultimately depends on the needs and goals of the website. In this post, we’ll explore the pros and cons of custom vs template website design.

Custom Website Design

Custom website design involves creating a website from scratch, with a unique design tailored to the specific needs and goals of the website. This approach allows for complete control over the look and functionality of the website and can provide a more personalized and engaging user experience.


  1. Unique design: With a custom website, you can create a unique design that stands out from the competition and reflects your brand’s identity.
  2. Flexibility: Custom websites are highly flexible, allowing for complete control over the functionality and user experience of the website.
  3. Scalability: Custom websites can be built with scalability in mind, meaning they can easily grow and evolve as the needs of the website change over time.


  1. Cost: Custom websites are often more expensive than template designs, as they require more time and resources to create.
  2. Development time: Creating a custom website takes time, as every element of the design must be built from scratch.
  3. Maintenance: Custom websites may require ongoing maintenance and updates, which can be costly and time-consuming.

Template Website Design

Template website design involves using pre-made website templates that can be customized to fit the needs of the website. This approach is often quicker and more cost-effective than a custom design, but can also result in a less unique and personalized website.


  1. Cost-effective: Template website designs are often less expensive than custom designs, as they require less time and resources to create.
  2. Quick turnaround: Using pre-made templates can speed up the design and development process, allowing for a quicker launch of the website.
  3. Easy maintenance: Template designs are often easier to maintain and update, as they rely on existing code and frameworks.


  1. Limited customization: Templates may be limited in their customization options, making it difficult to achieve a truly unique design.
  2. Lack of flexibility: Templates may not offer the same level of flexibility as custom designs, making it difficult to achieve a specific functionality or user experience.
  3. Generic design: Template designs can sometimes result in a generic or cookie-cutter look, which may not accurately reflect the brand’s identity.


Both custom and template website design have their own advantages and disadvantages. The custom design offers complete control and flexibility but comes at a higher cost and longer development time. The template design is quicker and more cost-effective but may result in a less unique and personalized website. Ultimately, the choice between custom and template design depends on the needs and goals of the website, as well as the available resources and budget.

Published: June 18, 2023
Writen by
Elite App is a mobile application development company started In Islamabad March 2018.
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